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What is Douyin and how to get started

Douyin, also known as 抖音, is the Chinese version of TikTok owned by Bytedance and China's most downloaded video-sharing platform.

Homepage of Douyin Website
Homepage of Douyin Website


About Douyin

Douyin, also known as 抖音, is the Chinese version of TikTok owned by Bytedance and China’s most downloaded video-sharing platform.

Initially released in the Chinese market in 2016, Douyin is wildly popular, especially in third and fourth-tier cities. It now has over 700 million daily active users as of 2022 and is one of the most popular apps in China.

As the international version of Douyin, TikTok shares the same user interface as Douyin but has no access to each other’s content. Their features are similar but not identical, and Douyin does not operate outside China.


How To Get Started On Douyin

Content Creators

Douyin is commonly used by businesses and brands to gain organic growth by creating content. You can download Douyin to create an account with a phone number. You can also create a business account if you have a China-registered company.


Businesses

Like most video-streaming platforms, Douyin provides different advertisement formats. You can sign up on ByteDance’s ad platform Ocean Engine, which is also used by other social products by ByteDance.

Different Advertising Formats Supported On Douyin
Different Advertising Formats Supported On Douyin

To get started, you need a Douyin Account to log in at Doujia.


Do not have a Chinese entity, Chinese phone number or Chinese ID? We can help!

If you do not have a Chinese entity, Chinese ID, or Chinese phone number, which is essential to get started on Douyin, 21CloudBox is here to help.

We can provide the necessary supporting documents to get started on Douyin and walk you through the process. Meanwhile, we will also bring your company, product, and service into full compliance with Chinese law.

Contact us now to learn more about our solutions for doing business in China legitimately!

ARTICLES RELATED TO DOUYIN

PARENT COMPANY

ByteDance

OWN BY THE SAME PARENT COMPANY

CATEGORIES
Streaming Video
WESTERN EQUIVALENTS
  • TikTok

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